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Irresistible Icing

Irresistible Icing

Create an irresistible life you can't resist!

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Irresistible Icing

LOSE THE EMOTIONAL WEIGHT

and gain the confidence to look & feel irresistible...at any size!

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How Can I Help You?

I’m a confidence coach and the founder & CEO of Irresistible YOUniversity.

I empower women through my coaching, courses, and content to love themselves by breaking down body image issues, so that they can lose the emotional weight and gain the confidence to look and feel irresistible…at any size.

Read the Blog

Read the Blog

Read blog posts where I share my journey about body image, emotional eating, weight loss, and living an irresistible life.

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Listen to the Podcast

Listen to the Podcast

The #IrresistibleYOU podcast discusses weight, body image, confidence, and how to become irresistible YOU!

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Free Action Plan

Free Action Plan

Stop feeling like a prisoner in your own body and instead gain the confidence and self-love you desire.

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My job as a confidence coach is to empower you to lose the emotional weight so that you can gain the confidence to look and feel irresistible at any size. Learn more about how I can help you with your journey.

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Hi, I’m Aimee!

Hi! I’m Aimee with 2 E’s.

I’m a confidence coach and the founder & CEO of Irresistible YOUniversity. I’m also the host of the #IrresistibleYou podcast and the author of the Amazon Hot New Seller, “The Irresistible You Journal.”

I empower women through my coaching, courses, and content to love themselves by breaking down body image issues, so that they can lose the emotional weight and gain the confidence to look and feel irresistible…at any size.

LEARN MORE

  • “Thank you for the amazing challenge this week. I’ve already seen/felt myself transforming. I left my house everyday this week to do something! You’re such an inspiration and I can’t imagine anyone better to help me on this journey. Thank you!”

    Amanda Y. Irresistible You Student

  • “Aimee’s podcast, like her blog, are brutally honest about the struggles she’s had with very relatable issues for women like body image, weight loss, and living her life NOW without waiting to lose weight. Any woman who has struggled with these issues will be able to relate, and will rejoice in knowing they aren’t alone, with these problems. She is a real inspiration to get out there and create the life you want to live, now! I look forward to listening to more of Aimee’s podcasts.”

    Irresistible You Podcast Listener

  • “Aimee! Thank you so much. I finally got the courage to drive by myself. I always need someone with me. I don’t know what it is. It’s like a phobia of mine. I feel like this challenge has started making me feel not only confident but stronger.”

    Denise, Irresistible You Student

  • “Aimee creates a safe, friendly, non-judgmental environment to learn. She is open with her own story, which makes one realize very quickly we all share common thoughts and problems. Very early on I came to see that I had a problem accepting compliments. Through Aimee I learned it was okay to accept the compliments and say thank you, not thank you but ….. which I had always done. I started to hold my head higher and came to know I am worthy of living my best life now, not at some point down the road when I am several pounds smaller.”

    Barbara Mayo, Irresistible You Grad

Recent Blog Posts

Why You Need to Get Your Glam On When You Work at Home

Why You Need to Get Your Glam On

Accepting Your New Normal During the Coronavirus Pandemic

Accepting Your New Normal

Coronavirus Isn't Why You're Emotional Eating

Coronavirus Isn’t the Problem

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The pandemic is a circumstance that none of us can The pandemic is a circumstance that none of us can control. 💖⠀⠀ This is our new normal for a few months….maybe more. 💖⠀⠀⠀ So, how do you move forward when it feels like nothing is normal anymore? 💖 Acceptance. Based on the stages of grief, acceptance is how we move forward. 💖 It’s going to feel messy and imperfect. Sometimes you’ll feel in control and other times you’ll feel like your world is falling apart. Accepting that THAT is ok is part of the new normal. Continuing to resist that you should only feel one certain way is going to compound the stress and anxiety that you’re feeling. 💖 So, what does the new normal look like? 💖 Obsessing over every single news headline but also striking a balance by staying informed based on just the facts. 💖 Bawling your eyes out watching stories from the front lines but also feeling warm and fuzzy when you see how people pitching in to help. 💖 Protecting your family at all costs while longing for a girls night out away from them. 💖 Sitting on the zoned out with Tiger King while also feeling guilty about not working. 💖 Feeling gratitude that you can work at home but also resentful because you want a break like all the people complaining on your timeline. 💖 Wanting to run screaming from your house because your kids are driving you effing nuts. While also feeling an overwhelming sense of gratitude that they are home safe, warm, and fed with you…shielded from the world. 💖 Going for walks alone and feeling panic when you see another human. 💖 Feeling empowered but also feeling the adrenaline shoot through your heart as you panic about all the what ifs. 💖 Binge eating cupcakes in front of the TV but knowing that emotionally eating your way though this crisis isn’t going to help you feel better. 💖 ALL of this is just part of your NEW normal. This is our life right now. It’s temporary. It will pass. Things will get better. 💖
Catalina and I took a break to color with chalk o Catalina and I took a break to color with chalk outside. 💖 I wrote Hope over our hearts and before I knew it she added an I. 💖 I dig it. #IHope 💖 Love and hope is what we all need to hang on to right now. 💖 #quarantineof2020 #coronavirus #covid19usa #irresistibleyou #socialdistancing
What my client said made me FURIOUS. ⠀ Me: “Ho What my client said made me FURIOUS. ⠀ Me: “How often are you weighing yourself?” ⠀⠀⠀⠀⠀⠀⠀ Her: “Everyday.” Me: “Why are you weighing yourself everyday?”🤷‍♀️ She told me that she’s using Noom and it requires that you weigh yourself daily to stay accountable. They give a "lovely" disclaimer to be mindful that your weight fluctuates daily due to salt intake, time of month, etc. I was RAGING mad. 😡 ⠀⠀⠀⠀⠀⠀ Not at my client. At the diet industry and the BS they try to mask under the guise of “wellness.” ⠀⠀⠀⠀ There is nothing good that comes from jumping on the scale every single day. NOTHING. I told her to immediately stop weighing herself on the daily. Why? ⠀⠀⠀ Because you can’t afford to get on the scale every single day. Your emotional health depends on it. 🌈 1. There’s literally no reason to weigh yourself daily unless you’re a UFC fighter trying to cut weight. 2. It makes you FEEL LIKE CRAP. ⠀⠀⠀⠀ PERIOD.🔴 I told her and I’m telling you now… Work on processing WHY you’re so obsessed with the number on the scale. Because what matters is solving why you’re attaching your self worth to the scale. This is the work we do inside my program. I call it the OWN IT method. The OWN IT method gives you a strategy to process your thoughts and rewrite them so you can drop the emotional weight which consists of all the BS thoughts you have about yourself. Want to learn how to do the same? Join me tonight for my FREE ONLINE masterclass - How to Look & Feel Irresistible without another diet! ⠀ Grab your seat here or link in bio! https://irresistibleyou.info/live-training
Hey there. I wanna talk. The weekly podcast is li Hey there. I wanna talk. The weekly podcast is live but this was not the regularly scheduled episode for today. 💖⠀⠀⠀⠀ It just didn’t feel right to publish it with everything going on right now with the #Coronavirus pandemic. 💖 I have to be honest – it feels awkward to add to the noise and talk about it. It also feels wrong to not talk about it. AND, it feels weird to stick to my normally scheduled content marketing calendar. 💖 I had so much work to do this weekend and I sat here for two days in shock, hitting refresh on my phone and computer over all the cancellations, updates, and sadness about what's happening to real people all over the world. 💖⠀⠀⠀⠀⠀⠀⠀⠀ I had to make a decision about how I handle this because this is going to be our new normal for a long time. 💖⠀⠀⠀⠀⠀ I do know that this is a "perfect storm" to allow yourself to spiral out of control. Life feels out of control right now and it feels like you don't have a choice. 💖 True . . . to an extent. There are a lot of things happening that we have zero control over at the moment. Plus, there are so many unknowns and that makes us as human beings feel very uneasy. 💖⠀⠀⠀⠀⠀⠀ BUT, we have 100% control over what goes in our mouth and our thoughts. How do you want to feel when the dust settles? 💖⠀⠀⠀ Because even when the shutdowns end, we're going to be picking up the pieces from the fallout for awhile. Do you really want to be dealing with that PLUS another 20 lbs from emotional eating? 💖⠀⠀⠀ So, this #IrresistibleYou episode is just an honest conversation about how to navigate the unknown right now and how to feel a sense of control during the chaos. I don’t have the answers. I may not say the right words. I will not pretend to know what the right words or answers are either. 💖 It's ok to be scared and anxious as you navigate the unknown. 💖⠀⠀⠀ We are all in this together. 💖
Who remembers the paper trackers and books at WW? Who remembers the paper trackers and books at WW? ✏️📖 ⠀⠀⠀⠀⠀⠀⠀⠀⠀ The tools for weight loss have drastically improved over the last 20 years. So, why are you STILL using the same excuses in 2020 that you used in 2001? ⠀⠀⠀⠀⠀⠀⠀⠀⠀ The best apps in the world can not teach you how to think differently.🤔 They don’t teach you how to change the conversation with yourself. They don’t teach you how to lose the emotional weight. ⠀⠀⠀⠀⠀⠀ HINT: It’s not about the tool, the app, or the diet plan. It’s about YOU. It’s about what YOU think about yourself. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ This is what I'm talking about this week on the Irresistible You podcast. #irresistible #irresistibleicing #irresistibleyou #emotionaleating #bingeeating #weightlossjourney #weightwatchers #teamww #weightloss #bodyimage #bodypositive #bopo #personaldevelopment #momblogger #mindbodyandsoul #confidenceissexy #weightlosssupport #inspirationalquotes #confidencecoach #momlife #effyourbeautystandards #confidentaf #iamloved #iamworthy #healthyisthenewskinny #allbodiesaregoodbodies #confidenceboost #mombody #momlifemusthaves #postpartumbelly
I’ve gained and lost weight more times than I ca I’ve gained and lost weight more times than I can count. I’ve been all different weights and sizes over the years. 💖⠀⠀⠀⠀⠀⠀ But even at my lowest weight, I still didn’t feel good enough. People would compliment my weight loss and I would say: ⠀⠀⠀⠀⠀⠀⠀⠀⠀ “Thanks, but I still have a long way to go.” 💖⠀⠀⠀⠀⠀⠀⠀⠀ ‘Thanks, but I’m not where I want to be.” 💖⠀⠀⠀⠀⠀⠀⠀⠀ If I gained 5 pounds, I immediately felt like a failure. I’d turn down invitations to go out because I was so disgusted with myself. I thought everyone would notice the weight gain. 💖⠀⠀⠀⠀⠀⠀⠀ 5 pounds?!?! Who is actually going to notice that???? 💖⠀⠀⠀⠀⠀⠀ BUT, it’s what we do as women. 💖⠀⠀⠀⠀⠀⠀⠀⠀ AMIRIGHT? 💖⠀⠀⠀⠀⠀⠀ See, it’s not just about the weight. If it was, then you’d feel irresistible when you lose it. 💖⠀⠀⠀⠀ But, you don’t. You still stand in front of the mirror and rip yourself apart. 💖⠀⠀⠀⠀⠀⠀ So, if it’s not about the amount of pounds, what IS it about? 💖⠀⠀⠀⠀⠀⠀ Secret: It’s how you FEEL about yourself. It’s about changing the conversation you have with yourself so that you can feel confident even on your bloated days...or when you’ve had a little too much fun over the weekend! 💖⠀⠀⠀⠀ “Make Confidence Queen” is one of the principles you learn in the Irresistible You program. Instead of getting your validation from the number on the scale, you learn how to take imperfect action so that you can gain confidence in yourself...regardless of your weight. 💖⠀⠀⠀⠀⠀⠀ Are you also guilty of doing the “thanks, but?” What is one of your “thanks, but…” moments? Drop it in the comments and I’ll reply to let you know how to rephrase your response for next time. 💖 #irresistible #irresistibleicing #irresistibleyou #emotionaleating #bingeeating #weightlossjourney #weightwatchers #teamww #weightloss #bodyimage #bodypositive #bopo #personaldevelopment #momblogger #mindbodyandsoul #confidenceissexy #weightlosssupport #inspirationalquotes #confidencecoach #momlife #effyourbeautystandards #confidentaf #iamloved #iamworthy #healthyisthenewskinny #allbodiesaregoodbodies #confidenceboost #mombody #momlifemusthaves #postpartumbelly

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